Geotagging

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2008 Horizon.Museum List

Time-to-Adoption Horizon: One Year or Less

Time-to-Adoption Horizon: Two to Three Years

Time-to-Adoption Horizon: Four to Five Years

Critical Challenges

Key Trends

Time-to-Adoption: Two to Three Years

Geolocation technology is not new, but it is now beginning to appear in a range of common devices like mobile phones, cameras, and handheld devices. Similarly, mapping geolocative data is not new; but the ability to easily create map mashups online using multimedia and geotagged data is. Now that geolocative data is becoming easy to capture and apply as tag data, we are beginning to imagine applications for museum professionals and visitors that are quick and inexpensive but still very effective. Collection objects can be electronically repatriated to their native lands by plotting geotagged hotographs, videos, or other media on readily-available maps; conversely, cultural tourists with mobile devices can be presented with works from museum collections while visiting their place of origin. Many free or very low-cost tools to capture and display geolocative data are available online, and are much much easier to use than previously.

Geotagging, a subset of this technology, is being used to annotate maps with notes about individual experiences and memories of a place. Google Maps (http://maps.google.com) offers a one-click way to overlay public, geotagged media onto the relevant section of a map as you view it; simply click the “more” button in the upper right of the map. Choose photos or videos; they will fall into place onto the map. With Flickr Maps (http://www.flickr.com/map), viewers can see at a glance what tags are currently being uploaded in a given region.

Examples

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For Further Reading

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